Vote for SXSW panel “Second Life: Where are they now?”

by Erica Driver

Thanks to John Swords of Circ.us, I’ve been invited to participate on a potential panel at the South By Southwest Conference, to be held in Austin, Texas in March 2010.  The title of the panel is “Second Life: Where are they now?” The other confirmed panelists are Mark Wallace (formerly of 3pointD.com and now OperationTurtle.com) and C.C. Chapman of The Advance Guard. This should be a really interesting discussion. If you agree, come help vote the panel in. You can vote and post comments on panel submissions until September 4th. Here’s the description:

“Second Life was all the rage just a few years ago. Talked about at every technology conference and covered by mainstream media, it quickly went from being hyped to being ignored. Learn what happened to Second Life and and find out where its earliest creators, users and embedded journalists are now.”

From my point of view, Linden Lab’s Second Life is not “in the past.” It is still one of the primary proving grounds for work-related use of the Immersive Internet. At ThinkBalm we’re tracking a couple dozen different enterprise immersive platforms and applications. In terms of Geoffrey Moore’s technology adoption lifecycle, we are in the early adopter phase and are facing the chasm. My take: we’ll reach the early majority adoption phase in 2013ish. (For more insights see the May 26, 2009 ThinkBalm Immersive Internet Business Value Study, Q2 2009. — and stay tuned for the upcoming ThinkBalm report “Crossing the Chasm, One Implementation at a Time,” due out in September.)

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